Conjoint-based approach to location choice in the retail industry: Conceptual framework

Please use this identifier to cite or link to this item: https://rfos.fon.bg.ac.rs/handle/123456789/1325

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DC Field	Value	Language
dc.creator	Andrić Gušavac, Bisera
dc.creator	Stojanović, Dragana
dc.creator	Kuzmanović, Marija
dc.date.accessioned	2023-05-12T10:50:31Z	-
dc.date.available	2023-05-12T10:50:31Z	-
dc.date.issued	2014
dc.identifier.uri	https://rfos.fon.bg.ac.rs/handle/123456789/1325	-
dc.description.abstract	Retailers need to think about shoppers, not just about format, as understanding the shoppers’ dynamics holds the key to such a business. Retailers should create new delivery formats that can cater to consumers. The choice of a store location has a profound effect on the entire business life of a retail operation. A bad choice may all but guarantee failure; a good choice success (Jain, 2009).	en
dc.publisher	Palgrave Macmillan
dc.rights	restrictedAccess
dc.source	Innovative Management and Firm Performance: An Interdisciplinary Approach and Cases
dc.title	Conjoint-based approach to location choice in the retail industry: Conceptual framework	en
dc.type	bookPart
dc.rights.license	ARR
dc.citation.epage	400
dc.citation.other	: 385-400
dc.citation.spage	385
dc.identifier.doi	10.1057/9781137402226_20
dc.identifier.rcub	conv_3496
dc.identifier.scopus	2-s2.0-85015876411
dc.type.version	publishedVersion
item.cerifentitytype	Publications	-
item.fulltext	No Fulltext	-
item.openairecristype	http://purl.org/coar/resource_type/c_18cf	-
item.grantfulltext	none	-
item.openairetype	bookPart	-
Appears in Collections:	Radovi istraživača / Researchers’ publications

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