The reflection of offline activities on users' online social behavior: An observational study
Само за регистроване кориснике
2019
Аутори
Falavarjani, Seyed Amin MirlohiZarrinkalam, Fattane
Jovanović, Jelena
Bagheri, Ebrahim
Ghorbani, Ali A.
Чланак у часопису (Објављена верзија)
Метаподаци
Приказ свих података о документуАпстракт
The ever increasing presence of online social networks in users' daily lives has led to the interplay between users' online and offline activities. There have already been several works that have studied the impact of users' online activities on their offline behavior, e.g., the impact of interaction with friends on an exercise social network on the number of daily steps. In this paper, we consider the inverse to what has already been studied and report on our extensive study that explores the potential causal effects of users' offline activities on their online social behavior. The objective of our work is to understand whether the activities that users are involved with in their real daily life, which place them within or away from social situations, have any direct causal impact on their behavior in online social networks. Our work is motivated by the theory of normative social influence, which argues that individuals may show behaviors or express opinions that conform to those of t...he community for the sake of being accepted or from fear of rejection or isolation. We have collected data from two online social networks, namely Twitter and Foursquare, and systematically aligned user content on both social networks. On this basis, we have performed a natural experiment that took the form of an interrupted time series with a comparison group design to study whether users' socially situated offline activities exhibited through their Foursquare check-ins impact their online behavior captured through the content they share on Twitter. Our main findings can be summarised as follows (1) a change in users' offline behavior that affects the level of users' exposure to social situations, e.g., starting to go to the gym or discontinuing frequenting bars, can have a causal impact on users' online topical interests and sentiment; and (2) the causal relations between users' socially situated offline activities and their online social behavior can be used to build effective predictive models of users' online topical interests and sentiments.
Извор:
Information Processing & Management, 2019, 56, 6Издавач:
- Elsevier Sci Ltd, Oxford
Финансирање / пројекти:
- Natural Sciences and Engineering Research Council of Canada (NSERC) [RGPIN-2015-06118]
DOI: 10.1016/j.ipm.2019.102070
ISSN: 0306-4573
WoS: 000487766200012
Scopus: 2-s2.0-85068861557
Институција/група
Fakultet organizacionih naukaTY - JOUR AU - Falavarjani, Seyed Amin Mirlohi AU - Zarrinkalam, Fattane AU - Jovanović, Jelena AU - Bagheri, Ebrahim AU - Ghorbani, Ali A. PY - 2019 UR - https://rfos.fon.bg.ac.rs/handle/123456789/1962 AB - The ever increasing presence of online social networks in users' daily lives has led to the interplay between users' online and offline activities. There have already been several works that have studied the impact of users' online activities on their offline behavior, e.g., the impact of interaction with friends on an exercise social network on the number of daily steps. In this paper, we consider the inverse to what has already been studied and report on our extensive study that explores the potential causal effects of users' offline activities on their online social behavior. The objective of our work is to understand whether the activities that users are involved with in their real daily life, which place them within or away from social situations, have any direct causal impact on their behavior in online social networks. Our work is motivated by the theory of normative social influence, which argues that individuals may show behaviors or express opinions that conform to those of the community for the sake of being accepted or from fear of rejection or isolation. We have collected data from two online social networks, namely Twitter and Foursquare, and systematically aligned user content on both social networks. On this basis, we have performed a natural experiment that took the form of an interrupted time series with a comparison group design to study whether users' socially situated offline activities exhibited through their Foursquare check-ins impact their online behavior captured through the content they share on Twitter. Our main findings can be summarised as follows (1) a change in users' offline behavior that affects the level of users' exposure to social situations, e.g., starting to go to the gym or discontinuing frequenting bars, can have a causal impact on users' online topical interests and sentiment; and (2) the causal relations between users' socially situated offline activities and their online social behavior can be used to build effective predictive models of users' online topical interests and sentiments. PB - Elsevier Sci Ltd, Oxford T2 - Information Processing & Management T1 - The reflection of offline activities on users' online social behavior: An observational study IS - 6 VL - 56 DO - 10.1016/j.ipm.2019.102070 UR - conv_2221 ER -
@article{ author = "Falavarjani, Seyed Amin Mirlohi and Zarrinkalam, Fattane and Jovanović, Jelena and Bagheri, Ebrahim and Ghorbani, Ali A.", year = "2019", abstract = "The ever increasing presence of online social networks in users' daily lives has led to the interplay between users' online and offline activities. There have already been several works that have studied the impact of users' online activities on their offline behavior, e.g., the impact of interaction with friends on an exercise social network on the number of daily steps. In this paper, we consider the inverse to what has already been studied and report on our extensive study that explores the potential causal effects of users' offline activities on their online social behavior. The objective of our work is to understand whether the activities that users are involved with in their real daily life, which place them within or away from social situations, have any direct causal impact on their behavior in online social networks. Our work is motivated by the theory of normative social influence, which argues that individuals may show behaviors or express opinions that conform to those of the community for the sake of being accepted or from fear of rejection or isolation. We have collected data from two online social networks, namely Twitter and Foursquare, and systematically aligned user content on both social networks. On this basis, we have performed a natural experiment that took the form of an interrupted time series with a comparison group design to study whether users' socially situated offline activities exhibited through their Foursquare check-ins impact their online behavior captured through the content they share on Twitter. Our main findings can be summarised as follows (1) a change in users' offline behavior that affects the level of users' exposure to social situations, e.g., starting to go to the gym or discontinuing frequenting bars, can have a causal impact on users' online topical interests and sentiment; and (2) the causal relations between users' socially situated offline activities and their online social behavior can be used to build effective predictive models of users' online topical interests and sentiments.", publisher = "Elsevier Sci Ltd, Oxford", journal = "Information Processing & Management", title = "The reflection of offline activities on users' online social behavior: An observational study", number = "6", volume = "56", doi = "10.1016/j.ipm.2019.102070", url = "conv_2221" }
Falavarjani, S. A. M., Zarrinkalam, F., Jovanović, J., Bagheri, E.,& Ghorbani, A. A.. (2019). The reflection of offline activities on users' online social behavior: An observational study. in Information Processing & Management Elsevier Sci Ltd, Oxford., 56(6). https://doi.org/10.1016/j.ipm.2019.102070 conv_2221
Falavarjani SAM, Zarrinkalam F, Jovanović J, Bagheri E, Ghorbani AA. The reflection of offline activities on users' online social behavior: An observational study. in Information Processing & Management. 2019;56(6). doi:10.1016/j.ipm.2019.102070 conv_2221 .
Falavarjani, Seyed Amin Mirlohi, Zarrinkalam, Fattane, Jovanović, Jelena, Bagheri, Ebrahim, Ghorbani, Ali A., "The reflection of offline activities on users' online social behavior: An observational study" in Information Processing & Management, 56, no. 6 (2019), https://doi.org/10.1016/j.ipm.2019.102070 ., conv_2221 .