Shared accommodation in Europe: Consumer behaviour analysis

Abstract

Sharing economy is described as an economic model in which individuals and groups share goods and resources for a defined period for a predefined price. To better understand the mechanisms of sharing economy business models, it is important not only to observe the platforms which allow the interactions between individuals offering assets (providers) and individuals in search for goods (users), whereas to explore the behaviour of participants in the sharing economy business model. In our research, we will focus on the behaviour of the users of a particular form of sharing economy, of shared accommodation. Our research explores did and how the behaviour of consumers changed in the last couple of years and there are some differences in the behaviour of consumers based on their income level and residence regarding the usage of shared accommodation.