DIGITAL TRANSFORMATION PROJECTS THROUGH THE LENS OF PUBLIC AND PRIVATE SECTORS

Abstract

Digital transformation has emerged as a widely used term when discussing the improvement of organizational performance in both the private and public sectors. However, carrying out digital transformation projects has proven to be highly complex and challenging for organizations across all sectors. Hence, treating digital transformation projects uniformly, without considering industry-specific or contextual factors, often leads to their failure. The objective of this paper is to outline, based on existing research, the distinct characteristics of digital transformation projects in the public and private sectors that need to be considered when managing them. The review of relevant literature demonstrates that, although digital transformation projects share a common label in public and private sectors, their fundamental differences necessitate project management approaches that are adapted to their unique characteristics and circumstances.